Friday, March 13, 2009

Gawker asks why both Gourmet and Bon Appetit coexist

Gawker asks why these two major food magazines are still currently in existence...

t the same time!

"Bon Appetit and Gourmet are both Conde Nast-owned food magazines with similar reader demographics and ad rates. They're both equally popular among Gawker readers. They're both troubled. Why does Conde need both?"

Then they go on to point demographics, money made per ad, and other things that normally lead to a joint venture or buy out. But since no one has any money these days for that type of thing, it's just a nice interesting article.

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