Tuesday, October 21, 2008

The Food Network Magazine is actually not too bad

Okay, so we have to admit that we were very, very suprised by the first issue of Food Network Magazine. The cover is not really to our liking, and of course it's filled with their celebrity chefs, of course Paula Deen has some recipes in it that look good but might make your heart stop beating, of course there's some elements of Ladies Home Journal (sic) in it, but frankly.... it's actually pretty good.

They've added just enough 'news' and 'finds' and 'tips' and behind the scenes content that it actually makes interesting reading for some who probably doesn't watch too much of the Food Network any more. And that says a lot. It means that the Food Network understands they've got some new opportunities that if handled well, can really pay off in the end.

That being said, we'll wait and see if Issue #2 is as good as #1.

Rachel Ray, look out, there's a new foodie magazine in town

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Thursday, October 16, 2008

Cachaca Watch: Cabana Cachaca



We've seen ads for Cabana Cachaca all over the place, in magazines, online, and in newspapers, and they definitely are eye-catching. But is this latest entry in the Cachaca Wars up to the task? We'd like to hear from you.

...and not about the tastefulness of their ad campaign, which is an ongoing subject of debate. The Huffington Post reported that one racy buildboard had been removed from in Chicago. And when we say 'removed,' we mean blacklisted and blacked out.

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Tuesday, October 14, 2008

Edible Los Angeles - You CAN Tell a Book by Its Cover

You can tell a book by its cover, at least with the latest issue of Edible Los Angeles. Its combination of hard, carved industrial surfaces juxtaposed against red, delicious, natural strawberries is an eye-catching work of art.

Edible Los Angeles just began publication in 2008, and we have to say that publisher David Vega is doing a fantastic job (plus, he and his wife were very cool panelists at the TasteTV 2008 LA Chocolate Salon).

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